About Latino Press

ABOUT LATINO DETROIT

Latino Press

 Latino Press is the largest and most popular Hispanic publications company in SE Michigan, based in Detroit. Our experience and services for 20 years has placed us to be recognized as “the leader voice in the community”.

The wide range of our publications allowed us to better serve the Hispanic community as well the non Hispanics, establishing a bridge as a commitment for all to boost our state’s economy and the constant development of our communities.Latino, weekly newspaper (Thursday)
Latino Press weekly newsletter with our latest edition.
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MISSION
: It is our mission to maintain our readers well informed in order to satisfy their daily living needs. At Latino Press we have become the Hispanic media of higher demand and prestige by providing our readers timely and reliable information.VISION: Through our experience in the Hispanic market, with the constant innovation of marketing strategies and the continuous participation of Latino Press in different events is that we can offer our advertisers the visibility and presence they need to target the Hispanic market. We have unique tools that ensure our customers: quality, professionalism and results.

This also allows us to visualize and plan the future according to the growth of our communities. Being aware of their needs promptly encourages us to continue working to be part of this process.

Detroit 2016 Editorial Calendar
February 2016
·Feb. 11 Valentine’s Day Issue – “Día de San Valentín”
Space Reservation: Feb. 5 Material Deadline: Feb. 8

·Feb 18 Health Insurance Special Edition Part I – “Edicion Especial de Seguro de Salud”
An exclusive two-part series designed to help educate readers how to access and navigate the health insurance marketplace
Space Reservation: Feb. 12 Material Deadline: Feb. 15

March 2016
·March 17 Health Insurance Special Edition Part II – “Edicion Especial de Seguro de Salud”

Part two of our exclusive series designed to help educate readers how to access and navigate the health insurance marketplace
Space Reservation: March 11 Material Deadline: March 14

·March 24 Home Improvement Special Edition

Latinos represent more than 50 percent of new homeowners, according to industry experts who report that the consumer market
now tops $19.4B. Our special home improvement issue covers the housing market, mortgage and financing options, as well as
home renovation and decorating advice.
Space Reservation: March 18 Material Deadline: March 21

April 2016
·April 14 Immigration Special Edition – “Especial de Inmigración”

An exclusive special edition detailing the importance of immigration policies with expert opinions, resources and commentary.
Access our 2014 issue at: http://www.latinodetroit.com/online/Inmigracion/2014.html
Space Reservation: April 8 Material Deadline: April 11

·April 21 Children’s Day – “Día del Niño”
In the Mexican culture, Día del Niño is a special day reserved to honor and celebrate the children, who represent the hopes and
dreams of every community. Our April 23 publication will focus on the family, providing important information every parent needs
to know to support happy and healthy children.
Space Reservation: April 15  Material Deadline: April 18

May 2016
·May 5 – Cinco De Mayo Special Edition

Celebrated since 1863, Cinco De Mayo Day (May 5) represents a celebration of Mexico’s freedom and has grown to become a
day to embrace Mexican culture. Our special Cinco de Mayo special edition recognizes the growing importance and contributions
of Michigan’s many Mexican residents.
Space Reservation: April 29 Material Deadline: May 2

·May 12 Mother’s Day – “Día de la Madre”
Mother’s Day is a universal celebration with a history that transcends culture and religion. Pay homage to Michigan’s Latinas and
celebrate motherhood in one of our most widely read annual issues.
Space Reservation: May 6 Material Deadline: May 9

June 2016
·June 16 Father’s Day – “Día del Padre”

Father’s Day celebrates the countless contributions of our esteemed patriarchs, who bless and uphold family life. Recognize
the importance of fatherhood in our special issue honoring Michigan fathers.
Space Reservation: June 10 Material Deadline: June 13

August 2016
·August 4 Back to School Special Edition Part I – “De regreso a Clases”

From backpacks to books and everything in between, our Back to School special edition provides helpful tips for getting the
school year started right.
Space Reservation: August 5 Material Deadline: Aug. 8

·August 25 Back to School Special Edition Part II – “De regreso a Clases”

Space Reservation: August 19 Material Deadline: Aug. 22

Sept. 2016
·Sept. 15 Hispanic Heritage Month Special Edition
Every year, Americans observe National Hispanic Heritage Month from September 15 to October 15, by celebrating the
histories, cultures and contributions of American citizens whose ancestors came from Spain, Mexico, the Caribbean and
Central and South America. Celebrate the many achievements of Hispanics who call Michigan home.
Access our 2014 special edition at: http://www.latinodetroit.com/online/Herencia/Hispana.html
Space Reservation: Sept. 9 Material Deadline: Sept. 12

Oct. 2016
·Oct. 13 Health Insurance Open Enrollment Special Edition I – “Edicion Especial de Seguro de Salud”

The opening of the annual enrollment period for healthcare coverage can be confusing to many. Our annual enrollment special
edition details answers to the many questions consumers have about healthcare options, including expert opinions, advice
and commentary.
Space Reservation: Oct. 7 Material Deadline: Oct. 10

Nov. 2016
·Nov. 3 Health Insurance Open Enrollment Special Edition II – “Edicion Especial de Seguro de Salud”

Part two of our exclusive series designed to help educate readers how to access and navigate through open enrollment.
Space Reservation: Oct. 28 Material Deadline: Oct. 31

·Nov. 24 Thanksgiving Issue – “Día de Gracias”
Give thanks in our annual Thanksgiving issue.
Space Reservation: Nov. 18 Material Deadline: Nov. 21 by Noon

Dec. 2016
·Dec. 10 Food Box Distribution- Sponsorship Opportunity

At Latino Press, we recognize that not every family has been blessed by the prosperity and support that we all deserve. That’s
why we donate countless hours and resources to deliver food boxes to more than 200 needy families every year many of whom
would go hungry without our support. Join us in giving deserving families the hope and motivation needed to fight for a better
future by becoming a sponsor of our Food Box Project. Contact Latino Press Publisher Elias Gutierrez for additional information.

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